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                    <image:loc>https://freight.cargo.site/t/original/i/A1675147244610684222609341829102/Spectacular Man Made Sun Brightens up London 2 Hours Early</image:loc>
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                        <loc>https://workworkwork.rubyq.co.uk/pfizer-rare</loc>
            
            
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                        <loc>https://workworkwork.rubyq.co.uk/big-little-ideas</loc>
            
            
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                                            <image:caption>&lt;span style=&quot;color: rgba(40, 0, 0, 0.85); --font-scale: 0.75; line-height: 1;&quot;&gt;Sometimes it’s the little, quick ideas that give you the most. When promoting an early season of Game of Thrones we had a bunch of Iron Throne seat covers mad and sent them to fans. It gave us an absurb amount of reach for very little, but I’m most proud of &lt;a href=&quot;https://twitter.com/stephenfry&quot; target=&quot;_blank&quot;&gt;Stephen Fry&lt;/a&gt; posting about it.  &lt;/span&gt;</image:caption>
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                                            <image:caption>&lt;span style=&quot;color: rgba(40, 0, 0, 0.85); --font-scale: 0.75; line-height: 1;&quot;&gt;Reddit AMA’s are where the pubic get to ask interesting and important people questions. Obama’s AMA is still the biggest and most famous but world wide web inventor &lt;a href=&quot;https://www.reddit.com/r/IAmA/comments/2091d4/i_am_tim_bernerslee_i_invented_the_www_25_years/&quot; target=&quot;_blank&quot;&gt;TIm Burners-Lee’s is still one of the most commented on&lt;/a&gt;. We convinced him to do it and ran the process end-to-end, fielding questions and managing his replies. He’s a jolly good egg.  &lt;/span&gt;</image:caption>
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                                            <image:caption>&lt;span style=&quot;color: rgba(40, 0, 0, 0.85); --font-scale: 0.75; line-height: 1;&quot;&gt;Remember those mini Mini cars that ferried things around the Olympics park? There was a bit of a kerfuffle about brands on the field, so all branding was removed. When they became a &lt;a href=&quot;https://thenextweb.com/news/why-one-watching-olympic-hammer-throw-javelin-discus-remote-control-mini-coopers&quot; target=&quot;_blank&quot;&gt;surprise hit of the Games&lt;/a&gt; dedicated social channels for them, with a distinct tone of voice , helped us connect with the millions of fans who craved for more. &lt;/span&gt;</image:caption>
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                                            <image:caption>&lt;span style=&quot;color: rgba(40, 0, 0, 0.85); --font-scale: 0.75; line-height: 1;&quot;&gt; So many Brits find themselves in a pickle whilst abroad, from being stranded without support to a life-changing bill after accidents. &lt;span style=&quot;color: rgba(40, 0, 0, 0.85); --font-scale: 0.75; line-height: 1;&quot;&gt;The Foreign Office struggled to get travellers to visit their site their official travel advice, which can determine whether your travel insurance is valid in a particular country when you travel.  We conceived and created &lt;a href=&quot;https://docs.publishing.service.gov.uk/repos/travel-advice-publisher.html&quot; target=&quot;_blank&quot;&gt;an API&lt;/a&gt; that enabled thousands of travel sites to embed the relevant live advice onto their pages, and we got hundreds of the biggestest site to embed the relevant live info onto thier pages. This in-situ reach utterly eclipsed that on their site and had an impact on how many people were covered abroad. &lt;span style=&quot;color: rgba(40, 0, 0, 0.85); --font-scale: 0.75; line-height: 1;&quot;&gt;A picture of a gov.uk web page doesn’t convey quite how sexy this is. &lt;/span&gt; &lt;/span&gt;&lt;/span&gt;</image:caption>
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                                            <image:caption>&lt;span style=&quot;color: rgba(40, 0, 0, 0.85); --font-scale: 0.75; line-height: 1;&quot;&gt;During lockdown our recycling bins overflowed. DS Smith do Amazon’s packaging and are one of the world’s biggest cardboard suppliers. We helped then lobby for change in recycling infrastructure acros Europe that wasn’t built for our behaviour with bins that represented how much the average family needed to recycle.  &lt;/span&gt;</image:caption>
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                                            <image:caption>&lt;span style=&quot;color: rgba(40, 0, 0, 0.85); --font-scale: 0.75; line-height: 1;&quot;&gt;Air Wick launched their Botanica line of air fresheners (made with real ingredients) with a scheme to rewild large areas across the UK. That means millions of new homes for wildlife, so we launched  Botanica Estates to showcase the new  residences. Steve Backshall was our champion estate agent and a partnership with Zoopla that featured quirky listings.  &lt;/span&gt;</image:caption>
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                                            <image:caption>&lt;span style=&quot;color: rgba(40, 0, 0, 0.85); --font-scale: 0.75; line-height: 1;&quot;&gt;I learnt that the people that deal with the animals literally freeze the butterflies and warm them up to bring them to life. It still freaks me out. The mice were always seen as a minor character but they stole the show.  &lt;/span&gt;</image:caption>
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                                            <image:caption>&lt;span style=&quot;color: rgba(40, 0, 0, 0.85); --font-scale: 0.75; line-height: 1;&quot;&gt;Aussie wanted to reconnect with the badass attitude that the brand launched with year ago. There’s little more badass than a sassy older lady, so we hired Baddie Winkle as the face of the brand. &lt;/span&gt;</image:caption>
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                    <image:loc>https://freight.cargo.site/t/original/i/O1734963023333325606698497626094/myhermes-blog-header.jpg</image:loc>
                                            <image:caption>&lt;span style=&quot;color: rgba(40, 0, 0, 0.85); --font-scale: 0.75; line-height: 1;&quot;&gt;Competition for eBay sellers business was a big deal for delivery companies like myHermes was rife, but they were hard to get through to. Using eBay’s data API, we built a new listing system that showed the most effective and highest-selling Powersellers in each of the hundreds of sub-categories in eBay. The PowerSellerIndex attracted thousands of sellers and gave them offers to win their business. We couldn’t save myHermes, but it helped keep them afloat.  &lt;/span&gt;</image:caption>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://workworkwork.rubyq.co.uk/after-school-club</loc>
            
            
            <lastmod>2025-10-19T14:34:11+00:00</lastmod>
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        </url>
            <url>
                        <loc>https://workworkwork.rubyq.co.uk/about</loc>
            
            
            <lastmod>2024-04-19T10:16:23+00:00</lastmod>
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                <image:image>
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            <url>
                        <loc>https://workworkwork.rubyq.co.uk/skills</loc>
            
            
            <lastmod>2024-04-19T10:16:23+00:00</lastmod>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/P1671835302031037705176979099630/1637400520278.jpg</image:loc>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/R1694930903880456415708797226990/kramer-run1.mp4</image:loc>
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        </url>
            <url>
                        <loc>https://workworkwork.rubyq.co.uk/projects</loc>
            
            
            <lastmod>2025-10-19T14:34:11+00:00</lastmod>
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        </url>
            <url>
                        <loc>https://workworkwork.rubyq.co.uk/noisybunch-records</loc>
            
            
            <lastmod>2024-12-03T22:13:36+00:00</lastmod>
            <changefreq>always</changefreq>
            <priority>0.5</priority>


            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/G1706144134759831491050847096814/2000 Nike Sneakers Animated</image:loc>
                                            <image:caption>&lt;span style=&quot;--font-scale: 0.75; line-height: 1; color: rgb(0, 0, 0);&quot;&gt;Soundcloud killed the file because this samples were utterly no-go and the volume of plays and downloads must have put it on their radar. Other tunes had way more sample crimes. It’s hard to explain how much of the Christmas holidays were soaked up doing this video.  &lt;/span&gt;</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/N1706152684549008494322377838574/noisybunch.jpg</image:loc>
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        </url>
            <url>
                        <loc>https://workworkwork.rubyq.co.uk/ghost-of-dopetracks</loc>
            
            
            <lastmod>2024-12-03T22:13:35+00:00</lastmod>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/R1695764893834495259102108995566/Realstyles freestyle 11 24 2014</image:loc>
                                            <image:caption>&lt;span style=&quot;line-height: 1; color: rgb(0, 0, 0); --font-scale: 0.75;&quot;&gt; Realstyles communicated pretty much exclusively in freestyles for 2 days.  &lt;/span&gt;</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/P1695793681509702040975298547694/Ghost of Dopetracks | presents Aechdot</image:loc>
                                            <image:caption>&lt;span style=&quot;line-height: 1; color: rgb(0, 0, 0); --font-scale: 0.75;&quot;&gt;Of the many people filmed I did get around to teaser edits of a few of them. More to come. &lt;/span&gt;</image:caption>
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                <image:image>
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            <url>
                        <loc>https://workworkwork.rubyq.co.uk/walkies-wisdom</loc>
            
            
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                <image:image>
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                <image:image>
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        </url>
            <url>
                        <loc>https://workworkwork.rubyq.co.uk/sunday-sample-crunch</loc>
            
            
            <lastmod>2024-12-03T22:13:35+00:00</lastmod>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Q1695920005034479732869279535086/Kaiji - How You Feel</image:loc>
                                            <image:caption>&lt;span style=&quot;line-height: 1; --font-scale: 0.75; color: rgb(0, 0, 0);&quot;&gt;I shot a little video with Kaiji, who rapped over one of my SSC beats&lt;/span&gt;</image:caption>
                                    </image:image>
            
                
                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/Z1696407708318441811016782467054/92271731_10156496775871362_6041551416621793280_n.jpg</image:loc>
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/A1696422989748806424599017574382/Sunday Sample Best of November 2015</image:loc>
                                            <image:caption>&lt;span style=&quot;line-height: 1; --font-scale: 0.75; color: rgb(0, 0, 0);&quot;&gt;Sometimes I’d put the selection of beat entries onto a video if I’d shot something that didn’t have a home, like this footage of Hackeny carnival-goers setting out to Notting Hill in the rain. &lt;/span&gt;</image:caption>
                                    </image:image>
            
        </url>
            <url>
                        <loc>https://workworkwork.rubyq.co.uk/nondef-radio</loc>
            
            
            <lastmod>2024-12-17T12:58:08+00:00</lastmod>
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                                            <image:caption>&lt;span style=&quot;line-height: 1; color: rgb(42, 16, 51); --font-scale: 0.75;&quot;&gt;One of the most polished shows we’ve done, for Resonance FM. A guide to Portland - &lt;b&gt;&lt;span style=&quot;line-height: 1; color: rgb(42, 16, 51); --font-scale: 0.75;&quot;&gt;An Armchair Road Trip&lt;/span&gt;&lt;/b&gt; - powered by the people we found by calling stores and venues: a record store, strip club, the police HQ, a comic shop, a radio station... Features Portland oddities, including a rare tune by Louis Farrakhan when he was a calypso singer, about a famous trans woman from Portalnd. &lt;/span&gt;</image:caption>
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        </url>
            <url>
                        <loc>https://workworkwork.rubyq.co.uk/i-thought-it-was-lipstick-</loc>
            
            
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                    <image:loc>https://freight.cargo.site/t/original/i/A1733126571543678763495820906478/The Comedy School - Ruby</image:loc>
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                        <loc>https://workworkwork.rubyq.co.uk/digital-by-design</loc>
            
            
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                        <loc>https://workworkwork.rubyq.co.uk/cd-sounds</loc>
            
            
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            <url>
                        <loc>https://workworkwork.rubyq.co.uk/djing-misc</loc>
            
            
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                <image:image>
                    <image:loc>https://freight.cargo.site/t/original/i/D1703709958250159089738412478446/Ruby Quince - Uprock Mix</image:loc>
                                            <image:caption>&lt;span style=&quot;color: rgba(1, 0, 0, 0.85); --font-scale: 0.75; line-height: 1;&quot;&gt;20 tunes from around the world packed into 20mins for this guest mix on Jack Dolo’s Uprock show on Red Light Radio in Amsterdam.  Bashment, azonto, crunchy hip hop from four corners of the globe and some tunes I’d completely forgotten that were rocking my world that month.  &lt;/span&gt;</image:caption>
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                <image:image>
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